Siena Secondary Fund invested in Polish software developer for beauty salons Booksys

Estonian Siena Secondary Fund has acquired a stake in the Polish company Booksys, which provides SaaS-based software for beauty salon owners. The amount of the investment is undisclosed, but according to the fund, the deal size is in its "sweet pot" (optimum size), which varies from €1M to €2M.

The acquisition of a stake in Booksy was the first investment by the Siena Secondary Fund in Polish companies. "We believe Booksy has what it takes to be the next Polish unicorn," said Rando Rannus, partner at Siena Secondary Fund.

The Booksy application helps to book and pay for various cosmetic procedures. Beauty salons and hairdressers can manage bookings, payments, and customer base using the integrated Booksy Biz application. The platform also allows salons to sell other products via Booksy.

Founded in 2021, Siena Secondary Fund is based in Tallinn. It provides liquidity for early investors, founders, and employees of growth startups from the "New Nordic" (Baltics & Scandinavia) region. The fund targets companies that are usually post-series A, have a solid business model, and are still in high growth phase.