Lithuanian sales automation platform AskToSell raised €100K
Vilnius-based sales automation platform AskToSell raised €100K from Estonian accelerator StartupWiseGuys and Estonian venture capital firm Specialist VC.
Founded in Vilnius in 2023 by Laimonas Noreika and Karolis Januškas, AskToSell is a platform, which helps automate repetitive tasks of sales representatives while carrying small deals. For instance, сontacting potential customers, qualifying, preparing proposals, handling objections, and closing deals. The startup claims that using autonomous agents from AskToSell can be X10-30 cheaper than paying salaries to sales representatives to carry out relevant tasks. While the small deals can be closed by AI-based agents, human workers can focus on handling larger deals.
To start using the platform AskToSell’s client first has to define the price of the product. Then, he will upload the list of potential customers, assign autonomous agents to close the deal and connect an email account to be used by autonomous sales agents. The platform will notify the client to review and approve the offers.
Before building AskToSell, Laimonas Noreika, and Karolis Januškas were developing logistics startup ZITICITY, in which Startup Wise Guys also had invested. In August 2022, ZITICITY stopped operations due to the "unfavorable business environment" and the inability to secure "sufficient funding".
Founded in Tallinn in 2017, Specialist VC is a venture capital firm supporting companies from the Baltic region, Finland and Ukraine. Usually, it starts financing from €250K. At the beginning of 2022, Specialist VC launched a new €50M, which gets support from Estonian LHV pension funds and the European Investment Fund through the European Guarantee Fund and the Baltic Innovation Fund 2. In 2023, the fund invested in the Estonian manufacturer of electric cargo bikes Vok Bikes, an Estonian investment platform allowing its users to invest in sustainable funds Grünfin, Mumbai-based building health companies startup 2070 Health, an Estonian developer of a complete solution for charging electric cars Vool, Estonian insurtech Value.Space. Specialist VC's partners are Kaspar Hanni, Riivo Anton, Tõnu Esko, and Gerri Kodres.
Launched in 2012, Estonian Startup Wise Guys is an accelerator that invests in early-stage startups from the Baltic, Central European, and African regions. It has invested in more than 350 startups and had 13 exits. It invests money from more than 150 investors. The company typically invests up to €500K per startup through various funds that manage €45M.
